Tag Archives: starting an art business

Art Business Startup Checklist

Art Business Startup Checklist

If you are just starting out or your art business is young make sure you have these things covered

In working with artists and other creative professionals I find that they are in a wide range of phases with regards to their art businesses. Some are just starting to think about starting an art business while others have a more or less fully developed enterprise. Many who are selling their art still need to complete some of the basic steps in forming and running a business. Here is a checklist to help you get some of the basics you will need to move your art business forward and minimize problems down the line.

While these items are necessary for starting your art business they are not a substitute for having a well thought out business and marketing plan. These items will not tell you how to do them or what choices you may need to make. I advise that you dig in deeper to each item and make the right choices and appropriate strategies. A good place to start is The Artist’s Business and Marketing ToolBox by Neil McKenzie. The book is available as a softcover and eBook from major book sellers. There are also many articles on the Creatives and Business LLC website that will help you in starting your art business.

If you just started to sell your art or have a show coming up in the near future here are some things you need to address:

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Sole Proprietorship, Partnership or Corporation – Choosing The Best Form Of Legal Organization For Your Art Business

When starting a new art or creative business (or any other business for that matter) you will be faced with choosing a legal form of organization for your company. In fact you may have already made that choice whether you are aware of it or not.

There are several kinds of legal forms of organization – sole proprietorship, limited liability company (LLC), partnership and a corporation. Each one has its advantages and disadvantages depending on your needs for financing, the level of control you wish to retain, tax consequences and the level of risk or liability that you are willing to take.

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Choosing A Name For Your Art Business

Creatives and Business image of wood block type letter set

Your business name should be more than some catchy words and fancy letters – it should help tell your story!

Your business name says a lot about you – literally! When you are starting a new art or creative business one of the first things you will have to do is come up with a name. Your business name should be unique and say something about your business and your brand. You also need a name for your marketing materials, website, bank accounts and various licenses and taxing authorities.

Be creative in choosing your business name and if your business name can tell a story you have done a great job! Here are some possibilities: John Smith Art, John Smith Fine Art, John Smith Artist, John Smith Portraits, John Smith Figurative Art, John Smith Awesome Art, John Smith Awesome Portraits, John Smith Awesome Artist, John Smith Digital Art, John Smith Digital Portraits, John Smith Canvas Portraits…

As you can see there are a lot of possibilities when it comes to choosing a name. Some are more descriptive than others and some communicate a different type of art. Only John Smith can decide for sure which name best describes his overall creative and business goals.

Things to consider in choosing a name

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