Having a vibrant arts and cultural community can help attract businesses and make it easier for them to recruit and retain employees. One way to develop an arts community is to create an arts district or “magnet” for an area’s creative talent. Colorado has recently enacted legislation that encourages local communities to create cultural districts as a tool in economic development. Funding these districts and ensuring their sustainability are two of the major challenges that need to be overcome.
When one thinks of business and the arts it is typical to think of how business needs to be a good community citizen and support the arts. They may support the arts because it is the right thing to do, their executives need some form of community service or they may really like art.
Creatives and Business is about helping artists and other creative professionals become more successful in the world of business. I will provide you with tools and techniques to help make your creative enterprise more successful and sustainable. I will also let you know about new ideas and resources in the creative business sector so you can learn about what other successful creatives are doing.
There are some changes going on in the economy and the creative sector seems to be the future of many economies. As an artist you are a part of this sector and for many of you this will provide great opportunities and business growth.
In Colorado our creative sector is fifth largest part of our economy in terms of employment. Many of us who support the creative economy are involved in efforts to increase awareness of the State’s creative talents and help this important sector grow.